Making Successful Social Media Video Marketing
It used to be – back in the social media marketing dark ages of 2-3 years ago – that you could just post a tweet, Instagram, Facebook update, etc. and get some good engagement. Those days are GONE!...
View ArticleLead Generation: Copywriting Quick Tips
Got leads? Of course you do! But you want more. And you want them to be highly targeted! And the best way to pursue qualified lead generation? With content. Lots and lots of content! HIGHLY...
View ArticlePodcast Marketing: Putting Your Marketing On Air
Because podcasting took off around 2004, you’d be forgiven if you thought that something so ancient (15 years) in the digital age would be dead in this fast-paced technological landscape. Yet,...
View ArticleHow to Write an Effective Landing Page
If you take anything from this blog post on how to write a landing page, take this: its sole purpose is to convert visitors into leads. That’s it. Plain and simple. In fact, the best landing pages are...
View ArticleTraditional Marketing is in Lockdown. Now What?
Now, more than ever, is the time to creatively adapt your digital marketing strategy. The post Traditional Marketing is in Lockdown. Now What? appeared first on Ingenex Digital Marketing.
View ArticleCase Studies: Why They Work & How to Write Them
Case studies are some of the best ways to prove that your product or service solves problems or helps people reach their goals. They’re great because they’re factual: your product or service did the...
View ArticleCreating Email Newsletters that Convert
The reports of the death of the email newsletter have been greatly exaggerated. That’s right: email newsletters remain one of the most powerful ways to connect with – and help close – prospects. Some...
View ArticleBlog Writing for Non-Writers
So you want to write a blog for your business. Good for you! As popular and effective as videos, TikTok, social media posts, newsletters, and podcasts are, blogs continue to hold their own as inbound...
View ArticleB2B Marketing tips for 2022
The New Year is nigh! Let’s hope 2022 is THE year that things become a lot more “like normal.” (However you think “normal” should be!) That said, here are 22 marketing tips for B2B marketing...
View ArticleTop 4 Content Marketing Trends: 2022
1. Empathy – and lots of it. If the past 20 or so months have taught all of us anything, it’s that compassion towards others is critical in all aspects of life. Including content marketing. People...
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